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October 1, 2024

Product Update: The Future of Email Marketing

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We're excited to share that Hoppy Copy is now your ALL-IN-ONE email marketing powerhouse.

From capturing more leads, to automating content—this will change the way you think about email marketing.

And it's all included your Hoppy Copy membership.

Why are we doing this?

Well, time after time, we've heard that most email marketing software feels stuck in 2005...

Clunky HTML templates. Poor deliverability. Limited segmentation. Overly complex. High cost. Not built to scale....

These challenges are holding you back from faster growth.

And the issues stem from one main thing:

These old email platforms were built on old technology, in a pre-smartphone, pre-social media, pre-notion era. And they failed to evolve alongside modern marketing tools—and AI.

So instead of quickly shipping content that scales your business, you're bogged down with reformatting emails for mobile, copy/pasting blocks of content, having to click 10 times to simply tweak automations and audiences.

This inefficient workflow doesn't allow brands to get the work done fast enough required to remain competitive with bigger players, and scale their email program revenue.

We built a more modern, flexible email platform.

Now in your account, you have everything you need to run and scale a smarter email marketing program this year.

What's included?

  • Minimal design templates—built for deliverability—help you send beautiful emails people love
  • Easy-to-create forms help you collect more leads
  • Custom audiences let you send emails to select groups of people with specific criteria
  • Automations help you set up powerful email sequences to drive sales while you sleep
  • Analytics make it easy to measure your results, and do more of what's working

This is only the start, and email marketing has already never felt this good to us. These features work perfectly alongside all our AI writer tools, and together it will drastically speed up your workflow.

More details about what's waiting for you:

Instantly go from plain text document to beautifully branded email.

Forget wrestling with clunky designers, or tediously copy-pasting text into email editors. Instead, use AI to write the perfect email in a Notion-style editor, then with one click, apply clean, branded design themes ready for publishing.

Your emails will feel personal and custom—and not like they come from a typical newsletter platform. No more template hassles. And HOURS saved in the process.

Get AI feedback right before you hit send.

Instantly get feedback on your fully designed email by highlighting your document and asking for improvement suggestions before you hit 'send'.

Dead simple email automation.

Put your email marketing on autopilot. It just takes minutes to transform documents into custom welcome flows, nurture sequences and more.

Easily toggle on/off automations, and take advantage of pre-made automation templates ready for you to start driving more sales from.

Capture more leads with forms and link-in-bio pages.

Create beautiful, on-brand forms in seconds. Just pick a form design, apply your brand theme, and bam! Instantly start collecting leads that show up in your Audiences tab, and start sending them emails.

Experiment with all different types of lead generation forms: Embed, Pop-up or Link-in-bio.

Manage your audiences and give them more tailored messages.

A built in CRM & AI tools let you send hyper-personalized messages, which you can send to specific segments, with specific criteria, at a specific time. Seamless integrations allow you to keep your contacts synced and up-to-date across your other CRM platforms as well.

Measure.
Then do more of what's working.

Find out who's engaging with your best content, then use AI to create more of what works.

All the checkboxes covered.

✅ Optimized content for mobile and dark mode by default

✅ World class deliverability - the email API we use delivers 40% of all B2B and B2C email.

✅ Sync to your CRM to update contacts

✅ Manage multiple brands and domains in a single account

✅ Easy Custom Domain Setup Wizard

This is the future of email marketing.

We're building our dream marketing platform for startups, serious marketers, and solopreneurs.

Our goal is to help you create and send emails that people actually want to read. Emails that feel personal and unique, not like a cookie-cutter newsletter. At 3x the speed and half the price.

And this is only the beginning.

It's all ready to start using in your existing plan, so you can start growing your business right now.

Yes! Let's send emails.

We’re excited for you to experience it.

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